NO-AD Enters Skin Care Category With National Rollout
Of First Anti-Aging Body Lotion for U.S. Retail Mass Market
Of First Anti-Aging Body Lotion for U.S. Retail Mass Market
Multifunctional Body Moisturizers Deliver "More For Less"
And Protect Against Every Day Incidental Sun Exposure
COCOA, Fla., January 26, 2015 — The first anti-aging body lotion for the U.S. retail mass market is being rolled out nationally by Sun & Skin Care Research, LLC (SSCR) under its new NO-AD Skin Care™ label.
NO-AD Prevent & Repair™ and NO-AD Prevent & Brighten™, which are packed with a premium blend of vitamins, antioxidants, and SPF 15 broad spectrum protection, are multifunctional products unlike any moisturizers sold in mass market outlets. Designed to promote more beautiful skin all over the body — not just on the face — each product is chock-a-block with powerful ingredients that repair, brighten, and prevent aging caused by cumulative daily sun damage. These multi-functional products provide powerful anti-aging protection in three ways:
1. PREVENT: Helps prevent photo aging with SPF 15 UVA/UVB broad-spectrum protection
| |
2. REPAIR or BRIGHTEN
| |
NO-AD Prevent & Repair™ Body Lotion and Spray
|
NO-AD Prevent & Brighten™ Body Lotion and Spray
|
Fights free radicals, helps prevent and repair cell damage, reduce inflammation, boost collagen, gives skin firmness/strength while improving its natural barrier function.
-Aloe Vera acts as an anti-inflammatory
-Vitamin B6 protects against free radicals
-Vitamin C fights free radicals, helps smooth and firm skin
-Vitamin D exerts protective, rejuvenating effect
-Vitamin E eases dryness, bolsters skin's UV defense
-Fresh cucumber-aloe fragrance
-MSRP $5.49/12 ounce lotion, $5.99/6.5 ounce spray
|
Helps to diminish the appearance of age spots/brown spots, even out skin tone, brighten skin and restore its natural glow.
It is important to note that use of brightening products without sunscreen, as found in this product, can reverse brightening effects.
-Vitamin B3 (niacinamide) brightens, boosts hydration to reduce redness, minimizes dark spots, increases production of ceramides and fatty acids — key components of skin's protective barrier
-Vitamin C fights free radicals, helps smooth and firm skin
-Argan Oil helps diminish appearance of age spots; brightens
-Sunflower Oil is a source of Vitamin E (lotion only)
-Fresh cucumber-aloe fragrance
-MSRP $5.49/12 ounce lotion, $5.99/6.5 ounce spray
|
3. MOISTURIZE: Pentavitin® provides up to 36 hours of moisturization while helping to even and restore skin’s natural glow.
| |
Incidental Sun Exposure
A new survey conducted by GfK Custom Research North America and commissioned by NO-AD Skin Care found that a majority of Americans mistakenly believe they receive most of their total lifetime sun exposure from extended outdoor activities like going to the beach. "Actually those activities account for a mere 20 percent of lifetime sun exposure," said Brevard, Fla.-based dermatologist Dr. Richard C. Kirkpatrick. "In fact, 80 percent comes from daily incidental sun exposure, such as in driving to the store, walking the dog, or just sitting indoors next to a sunny window." Kirkpatrick stressed that incidental sun exposure accumulates incrementally and prematurely ages the skin.
SSCR CEO Stuart J. Straus observed that when most consumers think about "anti-aging protection," they think of a product just for the face. "Beauty is more than face deep," he said. "No matter how much attention you give your face, it's the constant UV skin damage to your neck, chest, arms, and legs that can give away your age. It’s why you need to apply body lotion daily to any exposed skin. This need for total body skin care — an all-day, everyday, all-the-time, anti-aging lotion that delivers SPF 15 protection — is precisely why NO-AD jumped into the highly competitive skin care category."
NO-AD Breaks Into Skin Care Category
Straus noted that, at 46 cents per ounce each, NO-AD Skin Care lotions cost half what competing SPF body lotions do — and yet those other lotions don’t contain NO-AD’s high-quality anti-aging ingredients. They will be available starting March 2015 at select Wal-Mart stores, walmart.com, drugstore.com, and HEB, as well as food, drug, and mass market retailers.
"This is a category breakout for NO-AD," Straus said. "NO-AD's new skin care line is the first of its kind — anti-aging body moisturizers with SPF 15 created expressly for the mass market. Leveraging its 50-year sun care heritage, NO-AD Skin Care is delivering more for less, in ingredients and innovation — and is proudly made in the USA."
NO-AD Skin Care's non-greasy, fast-absorbing formulas are dermatologist-tested and carry the Skin Cancer Foundation Seal of approval. NO-AD products are also PABA-free and are not tested on animals.
Survey Says Americans Unaware of Incidental Sun Exposure
The NO-AD Skin Care survey points to the need for greater consumer education about the dangerous aging effect on the body of daily incidental sun exposure. Key findings:
· Very few Americans (just 5%) apply any type of sun protection to their body daily.
· Many Americans underestimate the damage to their skin from brief daily sun exposures — in fact, fewer than half (48%) agree that short exposures to the sun cause a lot of skin damage.
· Most Americans (72%) say they only worry about sun exposure if they are going to be in the sun for a long time, such as at the beach, pool, park, etc.
· A majority (51%) worry more about daily sun exposure on "my face than about other exposed skin, like my hands and arms."
About Dr. Richard C. Kirkpatrick
Dr. Richard C. Kirkpatrick joined Brevard Skin and Cancer Center (with offices in Viera, Rockledge, and Titusville) in 1993. He attended the University of Miami School of Medicine and completed his medical internship and dermatology residency at the Naval Hospital of San Diego. An American Board of Dermatology diplomat, he is also a member of the Florida Society of Dermatologic Surgeons and the Florida Society of Dermatology and Dermatologic Surgeons.
About SSCR and NO-AD
By not buying expensive TV, magazine, or radio ads, NO-AD saves money and can offer more product and more advanced skin care ingredients than other national brands for less cost. NO-AD products are made by Sun & Skin Care Research, LLC (SSCR). Founded in 1989, SSCR is dedicated to protecting and improving skin health in and out of the sun, every day and everywhere. SSCR develops and manufactures a wide array of sun protection and skin care products that are distributed around the world. SSCR's portfolio of brands includes Ocean Potion®, BullFrog®, and NO-AD®. All products are made in Cocoa, Fla., USA. Visit sscrllc.com and no-ad.com.
Survey Methodology
The study was conducted online using the GfK “KnowledgePanel,” an online probability-based panel designed to be representative of the U.S. general population, not just the online population. The study consisted of 1012 interviews conducted between Oct. 24 and Oct. 26, 2014 among adults aged 18+. The margin of error is +/-3 percentage points.
The 2 No-Ad samples I received.
I love the sun and I love to have a tan and always have!! I grew up spending my summers at the beach and back in those days didn't even know what sunscreen was. And of course, never wore any. But I do realize how important it is now. I do good getting sunscreen on Aiden but sometimes don't even think about myself. I needed anti aging tools that I could use in the morning while I was already sitting there getting ready. I had just bought a pretty expensive tube of face moisturizer with sunscreen about a week before receiving the No-Ad sample. I really was not liking the expensive cream I had bought because I felt very thick on my face. I felt like I was sweating underneath it. I have been using the No-Ad for 2 weeks and I love it. It has a fresh scent and goes on very light and smooth. It absorbs quickly and I haven't felt like I had an extra layer of skin. I love that my face has felt so soft and smooth after applying it. I do have some sun damage on my face from all my years in the sun while growing up. I am hoping that with continued use they will lighten up. And it takes just a small squirt. The first time I used way too much but the good thing about it was it's an all-over sunscreen so I was able to use the extra on my arms. I have had an easier time remembering to do my own sunscreen since I have made it apart of my morning routine. Another big plus is that No-Ad can be purchased at drugstores for a very reasonable price. So head over to your local store and check out the No-Ad products. Your skin will thank you!!
I am loving this moisturizer and have made it part of my morning routine.
I was very glad to receive this very informative information sheet on the products. It's posted above in the blog.
I have been using this later in the day to freshen up the sunscreen on my arms.
Fresh scent and light on your skin.
Want it? Buy it!
Head over to your local drug or department store and visit the No-Ad section. You can also connect with NO-AD online, and through Facebook and Twitter.
Want it? Win it!
One lucky reader will win a No-Ad prize pack! What a great giveaway to get you ready for the summer season, and keep your skin protected! Giveaway is open to US residents, 18 and older. Just use the handy RC entry form below to enter for your chance to win! This blog is not responsible for prize fulfillment.
Thank you to No-Ad and Lindsey for the opportunity to work with you. This is a product I will continue to use.
Good luck!
Awesome! I am excited about the anti aging moisturizer. I accidentally clicked the button before reading the comment question while entering one of your other giveaways. Ooops.
ReplyDeleteI honestly don't do enough to protect my skin. Mostly just lotion.
ReplyDeleteI would like to try the prevent & brighten! I have some sun damage that i need to do something about :( but this product looks promising :)
ReplyDeleteI do wear a sunscreen now! I think if you don't do anything else you should definitely use sunscreen. I have really been liking a BB cream latley ;)
ReplyDeleteI do wear a sunscreen now! I think if you don't do anything else you should definitely use sunscreen. I have really been liking a BB cream latley ;)
ReplyDeleteI would like to try the prevent & brighten! I have some sun damage that i need to do something about :( but this product looks promising :)
ReplyDeleteI'd most like to try NO-AD Skin Care Prevent and Repair Lotion Spray.
ReplyDeleteI wear sunblock, a hat, sunglasses, and stay covered or out of the sun.
ReplyDeleteI would love to try NO-AD's Skin Care Prevent and Repair duo!
ReplyDeleteI don't do near enough to protect my skin. I honestly don't get enough sun either. I need to work on both.
ReplyDeleteI would like to try the anti-aging products.
ReplyDeleteNO-AD Prevent & Repair just because I am always putting anti-aging products on my face.
ReplyDeleteThe antiaging body moisturizer
ReplyDeleteUse alot of sunsreen as extra protection
ReplyDeleteI think i would like to try NO-AD's Skin Care Prevent and Repair duo!
ReplyDeleteAloe Vera lotion and sunscreen
ReplyDeleteThe sunscreen because I use it pretty frequently.
ReplyDelete