Did you know that 88% of business cards are thrown away without ever being used or cataloged? That is an alarming and interesting number.
It means that every hundred business cards you give out, twelve are being retained. That's twelve new business opportunities that you could use to grow your business. It also means that the majority of business cards are not effectively designed to capture the attention they need.
That is a problem you can resolve with a bit of creative thinking. Keep reading for some key tips on how you can design your own unique business cards.
1. Align Your Design With Your Brand
Before you can start to design your own business cards you really need to understand your brand and know what fits and what doesn't. Business cards are about marketing and networking, and to do that successfully, your final design needs to accurately reflect your brand.
Think about what your business is and what image you want your cards to portray. Armed with that knowledge you can build the base for some great homemade business cards. There is nothing to fear about printing business cards at home, as long as you understand what a business card really is.
2. Don't Be Afraid to Think Outside the Box
As an entrepreneur, you are used to thinking of things in a broader context than others. This scope of imagination can serve you and your business well and should be brought to the forefront when looking at how to make business cards at home.
Sure, you need some core information on them, and you need to make sure it follows the basic principles of design, but that is a given. There are still plenty of ways that you can be creative and build a business card design that will stand out from the crowd.
3. Pre-Design Multiple Cards Before Settling for One
When looking at how to print your own business cards, the first thing you should do is pre-design a number of different ideas. Prototypes are built the world over, and as a small business owner, you need to take that level of care when creating your business cards.
Take some of the business card templates from Adobe Spark and use them as a base from which you can build your different designs.
Give each one a try, see what works and what doesn't. Be prepared to then take elements of different cards and combine them.
Time and care at this stage of the project will mean an even better end result.
Truly Unique Business Cards Let Your Company Shine
If you want to create unique business cards then it doesn't any better than creating them yourself. Give yourself complete control over them and then you will know that you have a one of a kind card.
It may seem like a daunting task to those new to the field but there are plenty of resources out there to help you. Check out some of our other design and craft related posts for some inspiration and a fresh perspective.
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