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Opening a Coffee Shop: 101



 Launching any business, particularly one which is essentially public facing, is full of complicated responsibilities you need to ensure you have fully covered and not to mention the substantial amount of start-up money needed to get your new company off the ground.

When wanting to open your own coffee shop, however, your passion and excitement for your new venture inevitably must wait until the legalities and business-side is fully formed and checked.

So, if you are ready to start the fun side of opening a coffee shop, then this article is definitely for you. 


Location is Everything!


First and foremost, the most essential thing to spend the most time concentrating upon is that of the location of your new coffee shop.

Basically, this decision should, in part, be based around who you have decided your target market will be, at least initially, which should already be outlined in your finalized business plan. For example, if you are looking to create a unique study experience for coffee-loving students in your local area, then a store close to the town library would be an excellent choice.

Just make sure that wherever you choose to open your new coffee shop, it is in a central location with a high level of footfall. 


Be Aware of Customers’ Needs


In years gone by, people used to simply stop by their local coffee shop on the walk to work, get their coffee in a takeout cup and off they go.

These days, especially with more and more people every year working from home or else with much irregular shift patterns, customers will want to enjoy their experience in your coffee shop and relax. It is for this reason that a fantastic addition to your seating arrangements in your café would be a range of durable and washable bean bag chairs


Your Coffee Shop Menu 


When it comes to the design of your menu, certainly take advantage of the plethora of online tools to not only create your menu itself, but to also hone and perfect your company brand, logo and tagline.

Remember to keep all of your various social media pages regularly updated with a uniform content schedule and furthermore, that every single photograph and video clip is stamped with your logo. 

On the menu itself, make the address, e-mail contact and phone numbers visible at the top of the menu and ideally, your own QR code for customers to view and even order online would also be something to look into further. 


The Core Basic Materials


For the base flooring of your new coffee shop, bear in mind that the type of tables and chairs you elect to buy should not make a disconcerting squeaking noise when dragged along the floor and that the floor type itself needs to be durable, easy to clean and low maintenance in nature. 

It is best, as the final suggestion within this article, to avoid carpeting your coffee shop floor as not only can they get exceedingly dirty exceedingly quickly but can also quickly make the aesthetic look old and tired.


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